MISTER BEDOK SINGAPORE JOVIN KOH CROWNED MISTER SINGAPORE 2008
DURING THE PAGEANT HELD AT BRADDELL HEIGHTS AUDITORIUM

Braddell Heights, June 20, 2008 - This evening, during one of the year's most exciting annual events, a star-studded panel of judges chose Mister Bedok Singapore Jovin Koh as MISTER SINGAPORE 2008.

Jovin is a Law student who hopes to become a solicitor. He won over $ 65,000 in cash and prizes and will also go on to represent Singapore at the MISTER INTERNATIONAL 2008 pageant in Taiwan, ROC in November.

MISTER SINGAPORE 2008 was chosen by a panel of celebrity judges which included: George Leong, renown local DJ; Anthony Tang, award winning hairstylist and director of Anthony Hair Boutique; Sunny Ang, renowned local designer, Galen Hogan, president of the ASEAN Handicraft Promotion and Development Association (Singapore); Ken Hong, founder and director of SportsmenAsia; Colin Tan, managing director of NutritionPark.com, Patricia Ng, Ms. United Nation International; Zephron Chong, stylist and marketing manager of Fabulous Studio and Dior Lai, national water polo player.

Throughout the two-hour event, the contestants competed in three categories: swimwear, evening wear and interview. During these competitions, the “Top Five” were selected before the crowning. MISTER SINGAPORE 2007 Gabriel Goh crowned his successor at the conclusion of the pageant, before an estimated viewing audience of more than 500.

Final Results:

First Runner-up: Mister Bukit Timah Singapore Alex Zhang, will assume the duties of MISTER SINGAPORE 2008 if the Titleholder is named MISTER INTERNATIONAL 2008 or for some reason cannot fulfill his duties.

Second Runner-up: Mister Pasir Ris Singapore Ash Su

Third Runner-up: Mister Serangoon Singapore Faryz Rahmad

Fourth Runner-up: Mister Yishun Singapore Shahrizal Razali

Rest of Top Ten: Mister Ang Mo Kio Singapore Soh Chow Jing, Mister Jurong Singapore Jake Lam, Mister Marine Parade Singapore Sean Lim, Mister Punggol Singapore Linus Soh and Mister Woodlands Singapore Gregory Pink.

• SportsmenAsia Swimwear and Fitness Award: Mister Bukit Timah Singapore Alex Zhang. This is presented to the winner of the SportsmenAsia Swimwear and Fitness Competition.
• Mister Photogenic Singapore Award: Mister Sembawang Singapore Haniff bin Jaffar Sadique. The general public voted on www.MisterSingapore.Org for the contestant who exemplifies handsomeness through the lens of a camera.
• Mister Congeniality Singapore Award: Mister Toa Payoh Singapore Ahbisek Rai. The award reflects the respect and admiration of the contestant’s peers, who voted for him as the most congenial, charismatic and inspirational contestant.
• Mister Spirit Singapore Award: Mister Serangoon Singapore Faryz Rahmad. This award is presented to the contestant selected for his outstanding qualities such as character, sportsmanship, achievement, personal growth, and a willingness to promote the positive aspects of competition.
• SportsmenAsia Style Award: Mister Marine Parade Singapore Sean Lim. This is presented to the contestant who best represents the style of SportsmenAsia.
• Thomas D'Esthetique Face Award: Mister Bedok Singapore Jovin Lim. This is presented to the contestant who best represents the image of Thomas D'Esthetique.

Sponsors for MISTER SINGAPORE 2008 include: Carrie Models International, “Official Modeling Agency”; SgFitness.com, “Official Body Sculptor”; TOOT, “Official Swimwear” sponsor; SportsmenAsia.com, “Official Fashion” sponsor; Galen, “Official Trophy” sponsor; Thomas D’Esthetique, “Official Men’s Salon”; Nutrition Park, “Official Nutrition Megastore” sponsor; Fabulous Tan, “Official Tanning Solarium” sponsor; Fabulous Smile, “Official Teeth Whitening” sponsor; Fabulous Skin, “Official Skin Exfoliator” sponsor; Royal Indulgences by Holly Hardwick, “Official Sash” sponsor, and Anthony Hair Boutique, “Official Hair Designers”.

The MISTER SINGAPORE 2008 prize package includes: $ 5,000 cash prize; the official MISTER SINGAPORE sash from “Royal Indulgences" by Holly Hardwick; the official MISTER SINGAPORE trophy; overseas travel opportunities, including round trip air travel and all expense-paid accommodation, complete with meals and ground transportation, with a personal travel manager representing the Mister Singapore Organization; modeling representation with regionally renowned Carrie Models International; personal appearance wardrobe; swimwear wardrobe from TOOT; fashion wardrobe from SportsmenAsia.com; specially designed evening wear; gym, health and fitness, and nutrition programs with a personal trainer from SgFitness.com; nutrition and diet supplements, and fitness equipment from Nutrition Park; skin and body care services from Thomas D’Esthetique; indoor tanning from Fabulous Tan; teeth whitening from Fabulous Smile; skin exfoliation from Fabulous Skin; assortment of grooming products; modeling portfolios; personal styling by a celebrity stylist for all official events; professional hairstyling services and treatment by a celebrity hairstylist; pageant consultation, personal grooming program and professional public relations media training and the opportunity to represent Singapore in the MISTER INTERNATIONAL 2008 pageant on November 24 in Taiwan ROC.

ABOUT THE MISTER SINGAPORE ORGANIZATION
The Mister Singapore Organization, producer of the MISTER SINGAPORE and MISTER INTERNATIONAL pageants, is an international company that advances and supports today's men. Utilizing its nationwide grass roots infrastructure, the Mister Singapore Organization is committed to increasing HIV/AIDS awareness. By forging relationships with organizations committed to research and education, such as Action for AIDS, the men who champion these causes during their term personify the combination of handsomeness and intelligence that defines the 21st Century. For more information, visit: www.MisterSingapore.Org.

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PRESS CONTACTS:

Casey Ling
Manager, Public Relations
The Mister Singapore Organization
9199.3841
MSOPR@MisterSingapore.Org

Alan Sim
President
The Mister Singapore Organization
9010.0872
Alan@MisterSingapore.Org